Chapter 186 The resentment is soaring
Chapter 186 The resentment is soaring
Zhang Yan sat at the head of the conference table, watching a group of people file in. Most of them had dark circles under their eyes. It seemed that they had indeed worked overtime last night, but he didn't know how effective the overtime was.
"Since most people are here, I'll get started. Each department should submit your proposals and send a representative to present the proposal using a 10-minute PPT."
Everyone below gasped. Fortunately, he listened to the advice of Ms. Zhou from the marketing department and made a simple PPT to give a general introduction to each plan. Everyone was complaining at the time.
Ms. Zhou said that she asked people at the headquarters and learned that PPT is required for all project meetings at the headquarters.
The ten-page PPT that I wrote reluctantly at night is now like a life-saving straw.
Naturally, the tumbler has no strength in business. His strength lies in the drinking culture, but this is no longer popular now.
Fortunately, the people under him are still somewhat capable, unlike him who are all good-for-nothings.
The marketing department developed three plans based on the product characteristics, focusing on environmental protection, energy conservation, cost reduction and efficiency improvement, new positioning for young customer groups, national policies and other aspects, mainly to analyze the market prospects for Fengjing Technology.
Zhang Yan only took a glance at the PPT and knew it was hastily prepared. Fortunately, this was an internal meeting, not for external promotion and presentation, so it was adequate, but not beautiful enough.
"These are good ideas. The PPT needs to be revised and improved later, and relevant background information should be added." Zhang Yan was basically satisfied with the work results of the marketing department that night.
The report is well written, and it can be seen that a lot of market research was done before the product was developed, and the current situation of the product in the market is also quite thorough. This is not something that can be hastily made in one night. One night is just to integrate the previous data according to different requirements.
The sales department also carried out sales planning based on the focus given by the marketing department, especially the sales plan for potential customers.
One point caught Zhang Yan's attention. "Who came up with the idea of having salespeople study in the R&D department and the production workshop for three months each?"
At this time, a young man in his thirties stood up and said, "Hello, Mr. Zhang, I am Xu Zekai from the sales department."
"Please introduce your point of view." This man is not afraid of things at first glance, and he is indeed not stage-frightened when he opens his mouth.
“Well, I often go to customer companies, whether it’s for sales demonstrations or after-sales maintenance, and customers hope that we can demonstrate some of the features of the product on site or solve their existing technical problems.
All the talk on paper is useless at this time. You must combine theory with practice. You must be able to clearly explain the product features and demonstrate it through actual operations. After all, seeing is believing.
As sales, we must understand this product thoroughly, go to R&D to learn the theory and understand the product characteristics, and go to the workshop to learn the operation. In the workshop, we mainly learn the operation of this product when it is used on the customer's production line.
If any inappropriateness occurs during the operation, it should be adjusted through some technical means to make the product as satisfactory to customers as possible.
The goal of our sales department is to make customers satisfied with us in all aspects and make them more willing to buy our company's products."
He is indeed a talented salesman. He is clear and logical, and his expression is relaxed and natural when he speaks, which makes it easier for people to believe him.
"That's a good idea. Your sales department should coordinate with other departments to implement this matter. In the future, our sales will be practical, and we will be able to start from the customer's perspective and satisfy the customer."
Zhang Yan waved his hand and motioned Xu Zekai to sit down.
As for the R&D department, Zhang Yan felt that this group of people were deliberately expressing their dissatisfaction.
Who would put half of the conference table with the materials they brought out for a meeting? Zhang Yan could see this until next month.
"Someone come and tell me what these things are?" Zhang Yan wanted to curse but couldn't.
It is said that capable technicians have the strangest tempers, and there is some truth to this.
Mr. Xu took a sip of his black tea, which was the same color as soy sauce, and then introduced the materials.
"This is prepared according to the requirements of the ISO9001 quality management system. It includes R&D project report, experimental process record, small test report, pilot test report, raw material inspection report, semi-finished product quality control inspection record, finished product quality control inspection record, first inspection record, defective product handling plan, production process record..."
This is longer than the name of the dish.
Zhang Yan heard the complaints from the R&D department from the long list of professional terms. They did a lot of work and wrote a lot of reports. Everything was recorded in writing. The main idea was that the failure to sell the product had nothing to do with their R&D department.
Zhang Yan even suspected that the R&D department's workload for one night was just to move these reports out of the archives.
"Stop! I want to see the comparative data between this product and similar products currently on the market." Zhang Yan quickly stopped announcing the dishes.
"Yes, I'll give it to you."
Xugong accurately picked out a book-like amount of information from the pile of information. "This is a comparison of our products with similar products at home and abroad in terms of performance, environmental protection, price, etc."
Zhang Yan picked up the book and started reading it. The report was very professional and solid. It not only contained data from its own internal testing, but also test reports sent to a third-party professional testing agency. Charts and graphs occupied most of the content.
“In conclusion, although our product performance is not outstanding in all aspects, we have an absolute price advantage because some of our raw materials are produced by other brother units within the group.
Moreover, our performance is not inferior to that of imported products. In the current unfriendly economic environment, our products can help customers reduce costs and increase efficiency, and we can also gradually replace those high-priced imported products. The market prospects are still relatively advantageous. "
There is nothing wrong with the products developed by the R&D department, the production technology, or the finished products. It is not their fault if the products cannot be sold.
Listening to this, it's like a wife saying how beautiful and capable she is, but she still can't have a child after being married for many years. It must be the fault of her useless husband.
Are you saying that this wife is infertile?
She immediately threw out a stack of reports and said, "Open your eyes and see, there's nothing wrong with me."
Well, Zhang Yan read the report and found that there was indeed no problem.
“The marketing and sales departments should find breakthroughs in marketing and sales based on the product characteristics data provided by the R&D department.”
Everyone below nodded in agreement. This nerve-wracking meeting was just over like that?
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